Burgerule
(midwest.social)
tgirlschierke to 
196
The level of world-building packed into this made-up response about Japanese food advertising, is god-tier. Whoever wrote this needs to drop everything and start writing books.
By the end I was convinced. From now on I will be giving my burgers a "living tilt"
Lmao I'm not even mad. Bravo.
If they want a burger that looks like a human hastily assembled it, they should come to the US. The pictures on the menu show a perfectly crafted burger, but that’s not what you get.
Gosh darn it, ya got me.
Good fucking god there needs to be a rule against lying on the internet
There already is!
Yeah. It's rule 34
It was actually pioneered by Thatcher in the 80s, if you don't believe me google Margaret Thatcher Rule 34
straight to jail, don't pass go, don't collect $200
It sounds good if you don't know most Japanese burger ads look like this
What is even on that? Is that all some sort of sauce under the tomato, because that's all gonna squish everywhere on the first bite..
Looks like it could be chicken parm burger? Maybe a chicken patty with patmesan cheese and the sauce...
Possible some sort of breaded chicken patty dipped in sauce... ?
This is where ChatGPT gets all its facts
I asked ChatGPT this question and it almost entirely repeats what's in the screenshot here.
The funny part is the core concept behind the bullshit is likely actually true. The reasons given are just nonsense bullshit tho lol
I can definitely tell you that food pictures look more appetizing if they don't look like the food was exported straight from Blender into the ad.
Amusingly, smoothie shops don't have nearly as many pictures and it's the food that is "exported straight from blender."
The 'haha fuck you' part is also still there at the end, just silent
I believed
I feel fucked :(
Is this a post about not believing convincing-sounding LLM output?
Damn, my brain already commited that to its eFuse region.
Dude got me hook, line, and fucking sinker.
God dammit, I did not see that coming. 😂😂😂
I somehow knew it was coming but still read it all like a dumbass
masterful. perfection. 5/7, a perfect score
7/7 is too "American showroom", which is why 5/7 is a perfect score.
That you Brendan?
In traditional Japanese aesthetics, wabi-sabi(侘び寂び) centers on the acceptance of transience and imperfection.[2] It is often described as the appreciation of beauty that is "imperfect, impermanent, and incomplete".[3]It is prevalent in many forms of Japanese art
I read that as wassabi* and was thoroughly confused for a moment.
*Yes I know it's actually wasabi, that's just how I read wabi-sabi wrong. As wassabi. Not wasabi.
https://youtu.be/JJmqCKtJnxM
I'm sorry but wassabi made me think of this
You ain’t getting me twice today.
Yeah, the BS answer is less off than it seems. Still pretty off, but touching on the likely reality.
Mine's just a guess too, no idea what the reality is
I mean, I do find the American burger chain food aesthetic rather unappetizing. The food looks like it's made out of plastic and rubber.
With the offset bun, it's not massively better, because it's still the same food, but at least you get the impression that it didn't fall out of a 3D printer.
Plastic and rubber probably slightly healthier.
This is what my thoughts used to look like as a child. Just speculating until corrected.
The trouble for me was that i was right (or right enough) most of the time so then people would believe me when i had no idea and get mad when i was wrong. Learned pretty quick to double check lol
That was as smooth as a shark.
Just curious, where does the double beef-n-cheddar from arby's weigh on this...answer needed soon.
They're just posing for real estate billboards.
seriously though it's probably related to how Japan requires food packaging to look exactly like the food
... back in nineteen ninety eight...
And plummeted 16 ft through an announcer's table!
Running across those in the wild used to be so fun.
Even if that's all bullshit, there has to be some genuine reason this came to pass in Japan, and not in other places.
McDonalds are far from the only one. Native chain Mos Burger are doing it on their menu too, even leaving the top bun almost fully off with just the suggestion of being a sandwich.
The tradition of wax display food seems like it could honestly have traction, because the customer is looking 'down' on that in restaurant windows or display stands, and it's pretty useless just showing the undifferentiated top of a burger bun. You need to show off what's inside.
And if you're accustomed to that, then the side-shot we are used to in the west just doesn't seem to do the job very well in comparison.
The McDonald's menu feels like a compromise between the McDonalds global standard and the fully native Mos-style, as if they are putting as much flair on the menu as is allowed without going completely renegade.
My first thought was maybe Japan has strong consuner protection/advertising laws. For a standard side shot they tilt the buns back and push ingredients to the front, which one could argue is misleading, but by showing the bun obviously askew they can show more filling while shielding themselves from litigation. Anything they do will be the result of regional focus groups and lawyers.
This sentence on their flagship "burger"
"The chilled tomato slice goes perfectly with piping hot meat sauce and freshly grilled patty."
Makes me think of this
Mos burgers look terrific and somehow very Japanese at the same time.
I wouldn't call the top buns "askew", though. They're off.
Mos burger genuinely is the best fast food burger I've ever had, they are delicious
Some real shittymorph material there
I was shenaniganed!
This is what bad people do. Madness awaits them.
Anyone else just skip to the end to see if it was a troll?
I just kept thinking, yeah right 😅
No. I'm a sucker and I already started telling people about this to sound smart before I even got to the end.
Yup, I know the Internet too well.
What a delightful little journey that was. A+
the burger had been placed together that morning
It's called style, look it up
Made it all up, and yet, it sounds plausible. heh
